Shopware Insights
frymark.de

Shopware

OverviewSalesGeographyProductsCustomers

Ads

Meta Ads

Matomo

OverviewSalesTrafficBehavior
Analytics Dashboard

Traffic & Acquisition

Where your visitors come from

Sessions

431

Unique Visitors

431

Campaign Visits

76

Campaign Conversions

2

Traffic Channels

Sessions Over Time

Channel Quality

Volume vs quality — not all traffic is equal

ChannelVisitsBounce RatePages / VisitAvg DurationConv. Rate
Social Networks21628%3.246s0.9%
Campaigns7655%2.025s2.6%
Direct Entry7069%2.21m 32s8.6%
Search Engines6540%3.22m 8s7.7%
Websites475%1.38s0.0%

Campaigns

Sorted by visits. Meta ad IDs can be looked up in Ads Manager.

CampaignVisitsConversionsConv. RateBounce Rate
ig3912.6%33%
alpakawesten3000.0%77%
alpacavests600.0%100%
pinterest11100.0%0%

Ad Performance

Individual ads within each campaign (utm_content). Sorted by visits.

CampaignAd SetAdVisitsConversionsConv. RateBounce Rate
ig—l.instagram.com3912.6%33%
alpakawesten—1202432397836604612000.0%65%
alpakawesten—m.facebook.com600.0%100%
alpacavests—m.facebook.com500.0%100%
alpakawesten—instagram.com200.0%100%
alpakawesten—www.facebook.com200.0%100%
pinterest—www.pinterest.com11100.0%0%
alpacavests—www.facebook.com100.0%100%